Item #62131 The Personality Brokers: The Strange History of Myers-Briggs and the Birth of Personality Testing. Merve Emre.

The Personality Brokers: The Strange History of Myers-Briggs and the Birth of Personality Testing

Doubleday:
New York: 2018
First edition, Hardcover, New in dust jacket,
307 pp.
Cover artwork by: Emily Mahon

"The Myers-Briggs Type Indicator is the most popular personality test in the world. It has been harnessed by Fortune 100 companies, universities, hospitals, churches, and the military. Its language - of extraversion vs. introversion, thinking vs. feeling - has inspired online dating platforms and Buzzfeed quizzes alike. And yet despite the test's widespread adoption, experts in the field of psychometric testing ... struggle to account for its success - no less to validate its results. How did the Myers-Briggs test insinuate itself into our jobs, our relationships, our Internet, our lives?" #62131

Price: $27.95

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